September receipts slipped slightly from August, while iGaming tax collections again exceeded $60 million.
Adjusted EBITDA, hold rates and spending per customer rose even as average monthly actives fell.
The branded title follows its Canadian debut and arrives with an October leaderboard worth $25,000.
Online casino adjusted revenue rose from a year earlier, while sportsbook receipts fell 29.3% and total online gross receipts declined from July.
The sportsbook’s “It Happens Here” push puts the actor inside the new Legends Lounge and stretches across TV, digital, social and out-of-home placements.
The sportsbook’s slate includes Ultimate Teams, BetDefense and other promos designed to keep bettors engaged through the NFL calendar.
The companies said the money will fund research, helplines and community partners as GameSense messages continue across stadiums, sportsbooks and digital channels.
The optional side bet spans more than 200 games, with four progressive tiers and a Mega pot already above $618,000.
The voluntary standards cover influencers, digital ads and certification, and members have three months to comply.
The company will hold an audio webcast with Q&A the same morning and flagged upcoming earnings dates for MGM Resorts and Entain.
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