Survey Finds Half of U.S. Sports Bettors Wager to Pay Bills

U.S. News respondents also reported borrowing to bet and substantial use of prediction-market platforms.
Survey Finds Half of U.S. Sports Bettors Wager to Pay Bills
September 23, 2026

More than half of U.S. sports bettors surveyed said they had wagered to pay bills, while substantial minorities said they had used betting to pay credit-card and other costs. The findings come from a U.S. News survey of 1,200 Americans who had placed a sports bet in the previous year, conducted from Aug. 31 through Sept. 3.

Fifty-one percent said they wagered to pay off bills. More than one in five planned to use betting to cover rent or mortgage payments, 18% had used it to pay credit-card debt and another 18% had used it for unexpected costs. More than 5% cited student loans and 2% cited tuition.

Nineteen percent reported outstanding debt related to sports wagering, down from 30% in the 2025 survey, with most of those debts below $1,000. Among daily bettors, 40% attributed debt to their wagers. Forty-five percent said they had borrowed money to place bets, including 13% who took personal loans and 11% who used high-interest payday loans.

The findings add survey evidence to the financial-strain concerns examined in our August report on research into online sports betting and household finances. A National Bureau of Economic Research study of more than 230,000 households found online sports-betting legalization “reduced net investment by about 14%”:https://www.nber.org/system/files/working_papers/w33108/w33108.pdf; financially constrained households increased credit-card balances by about $368 and overdrew accounts more often. Separate UCLA research using data on roughly 7 million consumers associated online access with a 10% increase in bankruptcy likelihood and an 8% rise in debt-collection amounts, with the effects concentrated among people who had subprime credit before access to legal gambling.

The survey nevertheless describes a broad, frequent-betting population. About 57% wagered weekly and half said a typical bet was below $25, both broadly in line with the prior year. Among households earning six figures, 68% bet weekly and 61% spent at least $25 per wager. Thirty-six percent said they were betting more than in prior years, while 32% said they had cut back.

Twenty-two percent worried they could not control their gambling. Fourteen percent said betting had hurt personal relationships and 17% said it had harmed their finances, although 34% described its financial effect as positive.

The same survey found considerable crossover with prediction markets, without establishing that one form of activity leads to the other. Forty-one percent of sports bettors had used a prediction-market site, and 55% of respondents said trading on those platforms was no different from betting. Among those who participated, 45% had traded contracts on current events and 36% on entertainment or cultural outcomes.

Prediction-market activity has grown rapidly. A Pew Research analysis cited by U.S. News found monthly trading volume climbed from less than $5 billion in September 2025 to roughly $24 billion by April. Sports betting remains widely available through either online, retail or both channels in 39 states and Washington, D.C.; Missouri was the only new legal market since the previous year’s survey. Americans wagered nearly $167 billion on sports in 2025, up 11% year on year, according to the American Gaming Association.

21+ in OH. Please play responsibly. For help, call the Ohio Problem Gambling Helpline at 1-800-589-9966 or 1-800-GAMBLER.

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